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Tomer Azenkot joined Vee24, a video-powered digital customer experience platform, as CEO in 2022 to help brands accelerate their digital business. Amidst a cultural transformation in buyers' expectations, he believes that when a company delivers a great customer experience, growth will follow.

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Join Jim and Tomer as they talk about the future of customer engagement, specifically as it relates to the development of AI, chatbots, and video chat for in-store > online sales.

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3 Key Takeaways

Differentiate Yourself From Past Leaders: When Tomer started as CEO of Vee24, he learned that a previous CEO only visited their overseas team once in two years. Tomer visits them monthly. As a leader, you need to foster collaboration and innovation in your organization. If you’re stuck, always lean on the side of investing extra time in your people.

AI Ain’t Gonna Solve Everything: Way too many people talk about how AI is revolutionizing the world. But people like people, and human interaction will continue to be essential in most businesses. We can’t lose sight of the importance of person-to-person interaction. The data shows that people buy more from humans than bots.

Consider Becoming Extremely Transparent: When Tomer took over the reins of his company, he instigated an “overly transparent” system. All strategic tracking and OKR frameworks are viewable by the full team. No one wonders why things are being done.

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View This Episode's Summary

Show Notes

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Join Jim and Tomer as they talk about the future of customer engagement, specifically as it relates to the development of AI, chatbots, and video chat for in-store > online sales.

‍

3 Key Takeaways

Differentiate Yourself From Past Leaders: When Tomer started as CEO of Vee24, he learned that a previous CEO only visited their overseas team once in two years. Tomer visits them monthly. As a leader, you need to foster collaboration and innovation in your organization. If you’re stuck, always lean on the side of investing extra time in your people.

AI Ain’t Gonna Solve Everything: Way too many people talk about how AI is revolutionizing the world. But people like people, and human interaction will continue to be essential in most businesses. We can’t lose sight of the importance of person-to-person interaction. The data shows that people buy more from humans than bots.

Consider Becoming Extremely Transparent: When Tomer took over the reins of his company, he instigated an “overly transparent” system. All strategic tracking and OKR frameworks are viewable by the full team. No one wonders why things are being done.

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About The Dirt Podcast

The Dirt is about getting real with businesses about the true state of their companies and going clear down to the dirt in solving their core needs as a business. Dive deep with your host Jim Barnish as we uncover The Dirt with some of the world's leading brands.

If you love what you are getting out of our show please SUBSCRIBE.

For more information on how we dig into the dirt check out our other episodes here: https://www.orchid.black/podcast

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About Our Company

Orchid Black is a new kind of growth services firm. We partner with tech-forward companies to build smarter, better, game-changing businesses.

Website: https://www.orchid.black

LinkedIn: https://www.linkedin.com/company/orchidblack/

YouTube: https://www.youtube.com/@OrchidBlack

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P.S. Above, we wrote: “The data shows that people buy more from humans than bots.” We sourced that from Gil Press, “AI Stats News: 86% Of Consumers Prefer Humans To Chatbots”: https://www.forbes.com/sites/gilpress/2019/10/02/ai-stats-news-86-of-consumers-prefer-to-interact-with-a-human-agent-rather-than-a-chatbot/

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