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Doug Short is a trailblazer in the healthcare industry and is changing the way patients and hospitals think about health insurance and technology. Committed to using technology to transform the healthcare industry from a “diagnose and prescribe” model to a “predict and prevent” model, Doug is at the forefront of our nation’s much needed healthcare revolution.

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Join Jim and Doug as they explore how millions of Americans are on the cusp of having personalized health plans that take into account everything from their gender to their metabolic disposition.

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3 Key Takeaways

A Sexagenarian Startup?: Doug refers to his company as a “60-year-old startup.” Being an entrepreneur is more than simply starting a business. It’s a mindset. It’s about repeatedly—perhaps over decades—creating something new and innovative.

Healthcare Ripe for Disruption: Amazon outsmarted Sears. Netflix pummeled Blockbuster. All the current big healthcare companies have been around for a long time - and it shows. The industry is in need of innovation. Food for thought - what other industries increase their prices by 10%+ each year and people don’t bat an eye? People eventually catch on (and vehemently oppose) to corporate greed..
‍Logic > Tradition: In 2023 insurance shouldn’t be based solely on the demographic you’re in. It should be based on you, and your individual lifestyle characteristics.

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Show Notes

‍

Join Jim and Doug as they explore how millions of Americans are on the cusp of having personalized health plans that take into account everything from their gender to their metabolic disposition.

‍

3 Key Takeaways

A Sexagenarian Startup?: Doug refers to his company as a “60-year-old startup.” Being an entrepreneur is more than simply starting a business. It’s a mindset. It’s about repeatedly—perhaps over decades—creating something new and innovative.

Healthcare Ripe for Disruption: Amazon outsmarted Sears. Netflix pummeled Blockbuster. All the current big healthcare companies have been around for a long time - and it shows. The industry is in need of innovation. Food for thought - what other industries increase their prices by 10%+ each year and people don’t bat an eye? People eventually catch on (and vehemently oppose) to corporate greed..
‍Logic > Tradition: In 2023 insurance shouldn’t be based solely on the demographic you’re in. It should be based on you, and your individual lifestyle characteristics.

‍

About The Dirt Podcast

The Dirt is about getting real with businesses about the true state of their companies and going clear down to the dirt in solving their core needs as a business. Dive deep with your host Jim Barnish as we uncover The Dirt with some of the world's leading brands.

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If you love what you are getting out of our show please SUBSCRIBE.

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For more information on how we dig into the dirt check out our other episodes here: https://www.orchid.black/podcast

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About Our Company

Orchid Black is a new kind of growth services firm. We partner with tech-forward companies to build smarter, better, game-changing businesses.

Website: https://www.orchid.black

LinkedIn: https://www.linkedin.com/company/orchidblack/

YouTube: https://www.youtube.com/@OrchidBlack

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